Privacy Policy

1. Introduction

Lighouse Furniture (“we”, “us”, or “our”) is committed to protecting and respecting your personal information in accordance with the Protection of Personal Information Act, 4 of 2013 (“POPIA”) and any other applicable data protection laws.

This Privacy Policy explains how we collect, use, disclose, store, and protect your personal information when you interact with us online, in-store, through social media platforms, or through any other communication channels.

2. Information We Collect

We may collect and process the following categories of personal information:

Identity Information

• Name and surname

Contact Information

• Email address
• Telephone number
• Delivery and billing address

Transaction Information

• Order details
• Purchase history
• Payment confirmations
  (Please note that we do not store full card or banking details.)

Technical Information

• IP address
• Browser type
• Device information
• Website usage and interaction data

Communication Information

• Enquiries
• Customer service interactions
• Email, telephone, WhatsApp, and social media correspondence

3. How We Collect Information

Your personal information may be collected when you:

• Place an order online via our WooCommerce website or in-store;
• Submit an enquiry, quotation request, or contact form;
• Subscribe to newsletters or marketing communications;
• Interact with our website through cookies, analytics, or advertising tools;
• Communicate with us via email, telephone, WhatsApp, or social media platforms.

4. Purpose of Processing

We use personal information for purposes including:

• Processing and fulfilling orders;
• Arranging delivery, collections, and logistics;
• Communicating order updates and providing customer support;
• Processing payments through secure third-party providers;
• Managing warranties, returns, and after-sales support;
• Improving our website, products, and customer experience;
• Conducting analytics and website performance monitoring;
• Sending marketing communications where consent has been obtained;
• Complying with legal, tax, accounting, and regulatory obligations;
• Preventing fraud, misuse, or unlawful activity.

5. Legal Basis for Processing

We process personal information on one or more of the following legal grounds:

• Your consent;
• The performance of a contract;
• Compliance with legal and regulatory obligations;
• Legitimate business interests, including improving services, customer experience, and fraud prevention.

6. Payment Processing

Payments are processed securely through third-party payment service providers, including:

• Payflex
• Paystack
• Stitch

Lighouse Furniture does not store or have access to your full card or banking details. Payment information is processed directly by the relevant payment provider in accordance with their own privacy and security policies.

7. Sharing of Personal Information

We may share personal information with:

• Service providers, including payment processors, delivery partners, hosting providers, IT service providers, and marketing platforms;
• Associated Lighouse Furniture branches and internal entities where necessary for operational, administrative, sales, delivery, or customer support purposes;
• Analytics and advertising providers, including tools such as Google Analytics and advertising platforms;
• Regulatory authorities, law enforcement agencies, or other parties where disclosure is required by law.

All third parties are required to maintain appropriate confidentiality, privacy, and security safeguards.

8. International Transfers

Certain service providers or technology platforms may process personal information outside of South Africa.

Where cross-border transfers occur, Lighouse Furniture will take reasonable steps to ensure that appropriate security safeguards and data protection measures are implemented in accordance with POPIA requirements.

9. Data Security

We implement appropriate technical and organisational security measures to protect personal information against:

• Unauthorised access;
• Loss or theft;
• Misuse or unlawful processing;
• Accidental disclosure, alteration, or destruction.

These measures include restricted access controls, secure hosting environments, password protection, and internal confidentiality procedures.

10. Data Retention

Personal information will only be retained for as long as necessary to:

• Fulfil the purposes outlined in this Privacy Policy;
• Provide products and services;
• Comply with legal, tax, accounting, warranty, and regulatory obligations;
• Resolve disputes and enforce agreements.

Information that is no longer required will be securely deleted, destroyed, or anonymised where appropriate.

11. Your Rights

In accordance with POPIA, you have the right to:

• Request access to your personal information;
• Request correction, updating, or deletion of inaccurate or outdated information;
• Object to or restrict certain processing activities;
• Withdraw consent where processing is based on consent;
• Object to direct marketing communications;
• Lodge a complaint with the Information Regulator South Africa if you believe your personal information has been processed unlawfully.

To exercise any of these rights, please contact us using the details below.

12. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to improve user experience, analyse website traffic, and support marketing and advertising activities.

These technologies may include:

• Functional cookies;
• Analytics cookies;
• Performance cookies;
• Advertising and remarketing technologies.

We may use third-party tools and platforms such as:

• Google Analytics;
• Meta/Facebook advertising tools;
• Other digital marketing and analytics platforms.

You may control or disable cookies through your browser settings; however, some website functionality may be affected.

13. Marketing Communications

Marketing communications will only be sent where:

• You have expressly opted in or otherwise provided consent; or
• Communication is permitted by applicable law.

You may unsubscribe or opt out of marketing communications at any time by:

• Clicking the unsubscribe link in communications; or
• Contacting us directly.

14. Third-Party Links

Our website may contain links to third-party websites or platforms. Lighouse Furniture is not responsible for the privacy practices, policies, or content of third-party websites.

Users are encouraged to review the privacy policies of those third parties separately.

15. Updates to This Policy

Lighouse Furniture reserves the right to amend or update this Privacy Policy from time to time.

Any changes will be published on our website together with the updated effective date.

16. Contact Information

If you have any questions about this Privacy Policy or the processing of your personal information, please contact:

Lighouse Furniture
Website: www.lighouse.co.za
Email: sales@lighouse.co.za

Information Officer
Lighouse Furniture Management
Email: sales@lighouse.co.za